As we step into 2025, travel is evolving in exciting new directions. For those of us over 40, the way we explore the world is shifting towards experiences that nourish the body, mind and planet. Gone are the days of whirlwind tours and overcrowded tourist traps. In their place, a desire for slower, more meaningful travel is emerging. Whether it’s a wellness retreat in the Balearics or a sustainable safari in Botswana, here are the key travel trends for 2025.
5 Travel Trends 2025
1. The Wellness Getaway Renaissance
Wellness travel continues to surge, but in 2025, it’s not just about spa weekends. Travellers are seeking out holistic retreats that blend physical and mental well-being. Think yoga retreats in the Italian countryside, mindfulness breaks in Scottish highlands, or digital detoxes in Scandinavian cabins.
The over-40 demographic is drawn to these experiences as a way to disconnect from the daily grind and reconnect with themselves. Destinations are responding with curated programmes that focus on longevity, stress relief and overall health. Expect to see more resorts incorporating ancient wellness traditions like Ayurveda, as well as innovative therapies such as sound healing and forest bathing. These wellness retreats are becoming key components of luxury travel trends 2025.
2. Slow and Sustainable Travel
Sustainability is no longer a buzzword but a driving force behind travel choices. In 2025, eco-conscious travel takes centre stage. From carbon-neutral accommodation to electric campervans, the industry is adapting to meet the growing demand for responsible tourism.
Travellers over 40 are increasingly aware of their environmental footprint. Many are opting for extended stays in fewer destinations, allowing for deeper cultural immersion while reducing travel emissions. Rail journeys, cycling holidays and eco-lodges are rising in popularity. European train travel, in particular, is enjoying a renaissance, with scenic routes linking iconic cities and hidden gems alike. These journeys reflect the growing interest in trending travel destinations 2025.
3. Cultural and Culinary Experiences
Travel in 2025 isn’t just about sightseeing – it’s about experiencing the heart of a destination through its culture and cuisine. Food-focused holidays are thriving, with travellers eager to sample local delicacies, join cooking classes and visit vineyards.
Destinations such as Greece, Japan and Portugal are drawing culinary enthusiasts with farm-to-table dining and artisanal food tours. For those who appreciate history and heritage, immersive experiences such as guided archaeological tours or local craft workshops offer a unique, hands-on connection to the places visited. These cultural adventures are shaping travel and tourism trends 2025.
4. Multigenerational Travel
Family trips are becoming more inclusive, with grandparents, parents and grandchildren embarking on adventures together. These multigenerational holidays cater to a range of interests, from wildlife safaris to villa stays with built-in activities for all ages.
River cruises along the Danube or themed expeditions in the Galapagos provide unforgettable shared memories without the hassle of constant planning. Such experiences are at the forefront of luxury travel trends 2025.
5. Remote and Lesser-Known Destinations
With overtourism continuing to pose challenges, 2025 sees a shift towards off-the-beaten-path destinations. Places such as Georgia, Montenegro, and the Faroe Islands are attracting travellers looking for quiet escapes with stunning landscapes.
For those over 40, these remote spots provide a chance to enjoy nature without the crowds. Small-group tours are particularly appealing, offering expert guides and curated itineraries that delve into local life while ensuring a relaxed pace. These destinations are becoming some of the most sought-after trending travel destinations 2025.
Final Thoughts on Travel Trends 2025
The travel landscape in 2025 is designed for thoughtful exploration. As we prioritise health, sustainability and authentic experiences, travel becomes not just a break but a means of enrichment and growth. For those over 40, the journey ahead promises to be one of balance – blending adventure with wellness, discovery with relaxation. Pack your bags; the world awaits with new and exciting 2025 travel trends.
